The business of education in India is a serious business indeed. With the world’s fastest growing population, the country with the fastest increasing smart phone usage and mobile network connectivity and perhaps the most number of ‘boards of education’ – the scope for ed-tech firms to make a mark in Indian education is ‘HUGE’. The past few days have seen various newspapers referring to a study commissioned by Google and conducted by KPMG India on the future of online education in India.
Key Findings as Listed in the Report
- Current size of the online
education market in India = US$247 million.
- Estimated size of market by
2021 = US$1.96 billion.
- Key areas of growth include –
primary and secondary education, certification and re-skilling and test
- The single largest growth
potential lies in the primary and secondary education sector with a value of
US$ 773 million by 2021.
- Affordability of learning,
quality of content, brand endorsement and peer reviews will play key roles in
learners buying a course.
- Learning will shift towards
smart phones and tablet devices.
- Providers who offer value-added
services and not just learning content will stay ahead in the game!
- Provisions for accessing
learning in off-line mode and device-agnostic learning will find greater
- Customized learning content
that adapts to the learners’ skills will be the game-changer.
You can access the full report here for your reference!
Skillability is a life-long learning portal that offers courses for learners in the age-group of three to 55 years. We believe that we shall stand apart from the competition in terms of the courses that we offer with a special focus on Special Education and Teacher Training programmes and career-reskilling programmes. We are building this website bit-by-bit and are actively looking to add unique courses that can make a difference. Write to us at email@example.com if you are keen to promote your course through Skillability.
What the Future Holds?
The push for a digital education system is quite strong; please remember the human teacher can never be replaced and every product or software that comes into the market is only a supplementary product that can help simplify education. The online education market is on a roll with loads of services free and paid are available that help learners acquire skills, certification and knowledge. What will separate the winners from the ‘also-rans’ will be the ability of providers to stay unique from various clones in the market and offer adaptive learning courses that have quality learning content at the right price. With the focus shifting on mobile, we are looking at a scenario wherein learning will be delivered by apps. Right from buying to accessing and receiving a certificate or a digital badge that can be showcased on a social profile will be on the smart phone.
Let’s make life-long learning a reality with Skillability!